The Impact Equation
Крис Броган, Джулиен Смит/
Опис книги:
Stop shouting and start being heard. As traditional channels for marketing, selling, and influencing disappear and online networks grow at an ever faster rate, the very nature of attention is changing.
Stop shouting and start being heard. As traditional channels for marketing, selling, and influencing disappear and online networks grow at an ever faster rate, the very nature of attention is changing.